Website Design
Redux Labs designs and develops websites for plastic surgeons, cosmetic surgery practices, medspas, dermatologists and cosmetic dentists. We connect your practice’s branding, procedure information and inquiry process in a website built around your goals.
Our team is based in El Segundo, California, serving the Los Angeles area and practices nationwide. View our medical website portfolio for examples of our work, or explore our broader plastic surgery marketing services.
Plan a website around your practice
- Custom visual design: establish layouts, typography and imagery that reflect your practice and make its services easy to understand.
- Procedure and surgeon pages: organize your specialties, credentials, locations and consultation information so visitors can find the right next step.
- Mobile navigation: build clear menus, readable content and accessible contact options for visitors on phones, tablets and computers.
- Before-and-after galleries: plan categories, image presentation and captions with your team. Publish patient images only after your practice has reviewed the content and permissions.
Connect the features your team needs
Discuss appointment requests, patient portal links, virtual consultation tools, online stores and other integrations during planning. Availability depends on the platforms involved and the agreed project scope. A general contact form and a secure patient portal serve different purposes; decide which information belongs in each before launch.
Your team supplies and reviews practice information, clinical content, credentials and approved imagery. Clear responsibilities help keep the content accurate and the project moving.
Include SEO in the redesign plan
A redesign should account for your existing website’s useful content and search visibility. Start with a page inventory, identify important landing pages, and map any changed URLs to relevant destinations. Review titles, descriptions, internal links, canonicals and sitemaps as part of the migration.
After launch, monitor indexing, search traffic and inquiry tracking. Search performance can fluctuate during a migration, so a plan should include follow-up checks rather than a promise that every ranking will stay the same.
Learn about our plastic surgery website design and SEO services and medical SEO approach. Practices seeking a coordinated program can also explore digital marketing services.
Define success before the website launches
Agree on the website’s goals, deliverables, review stages and integrations before development begins. The launch review should cover mobile layouts, navigation, key content, forms, redirects and analytics. Successful inquiry tracking helps separate form completions from button clicks or page visits.
Timeline and cost depend on the design approach, number of page types, content preparation and technical requirements. Ask for a written scope that explains what is included and how ongoing support will work.
Request a website design consultation or call 888.995.5227 to discuss your existing website and project goals.
Process
- Client Requirements
- Site Specification
- Site Plan
- Information Architecture
When it comes to website design, medical practices must understand the value of careful planning and conceptualization. During this phase of the project, Redux Labs will work closely with you to identify your unique project requirements and specifications. From there, we can develop a site plan that meets your goals and aesthetic preferences while still adhering to medical industry standards.
Redux Labs takes two approaches when it comes to website design for healthcare. Templated web designs with limited custom options to allow for faster project delivery but still reflect your branding. Custom designs, on the other hand, offer greater control over the site’s look and feel with professional guidance from the team. After design, we’ll move on to development, in which a skilled team builds and develops your medical website.
- Site Build
- Content Migration w/ Basic SEO
- Web Analytics Setup
- QA
- Launch
- Monthly Maintenance
During quality assurance, Redux Labs will check the site for issues to ensure a smooth and successful launch. Although the team is meticulous with planning and design, QA is an essential part of our process. This helps us make sure that we didn’t miss anything. If everything’s clear, we can finally go live with your new medical site.
FAQS
Website design for healthcare is an essential component of any digital marketing strategy. A user-friendly website with relevant and accurate content can help you capture leads, increase bookings, and establish your medical practice’s online presence. It also lets you share valuable health information with potential clients and existing patients.
The best medical website designs strike a fine balance between aesthetic and functionality. They help medical providers create a positive and seamless user experience with relevant and skimmable content that makes it easier for patients to find the medical services or information they need. They also reflect a practice’s branding and strongest selling points to differentiate them from the competition.
The healthcare web development process should foster a collaborative effort between client and web designer as well as between different team members. With careful coordination, your web design team will be able to deliver your project on time and on budget.
When it comes to website design, medical clients can expect their website to go live within several weeks or months depending on the clients’ requirements, the site, complexity, and the collaborative process between the client and service provider. Custom sites with more functionalities will naturally take longer to complete.