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The Importance of a Slug for Medical SEO: A Comprehensive Guide

As in any other branch of internet marketing or business, in the SEO no stone is left unturned. The keyword research process, backlink approach, and every little aspect are integral pieces that contribute to the overall ranking of your site on the given Search Engine. There is one more peculiar aspect that seems to be equally important but is rarely paid concern: the URL slug section. Specifically, in this article, we are going to take a closer look at how crucial a slug for SEO is and possibly even ensure your website’s successful ranking and usability.

What is a URL Slug?

An anticipated finding is a URL slug which is the compact label separated from the domain by a forward slash and occurring after the domain. For example, in the URL `https://www. For example, if URL is ``, then the slug is `new-post`. If URL is ``, then the slug is `importance-of-slug-for-SEO`. In simple terms, it is brief information in form of text that allows users, as well as the search engine, to know what they are likely to find on the specified website or the specific page.

Why is a Slug Important for SEO?

It enhances readability and users’ experience about climate.
Finally, the slug enhances the URL by prepping your site’s address in a more visually appealing and easy-to-navigate approach. Users are more likely to click on the link if a link slug looks like Unsubscribe from XYZ Community Update, because then its content is clear. This enhances the overall experience of users and can lead to a better engagement of users since they will always be shown content that is relevant to them.

Enhances Keyword Optimization
How to make the slug: It should contain all relevant keywords to provide the SEO of a website a considerable boost. It helps search engines to grasp the content presented on the page at which the slug is placed. It helps optimize your website to rank higher for the particular keyword phrases used in the creation of the slug.

Boosts Click-Through Rates (CTR)
This means that when they appear on the SERP, a well written, descriptive andInteresting slug increases the chances of click throughs. Users do pay attention to URLs, and if a URL contains strings that respond well to their search intent, chances are high that they will consider clicking on the link. This has the positive effect and higher CTR ratings can reinforce the improvement of a page rank progressively.

Some of the recommended ways of developing SEO-friendly Slugs include:


URL Structure 

Yoast – SEO Friendly URLs
SEO Friendly URLs

Google’s SEO Starter Guide
Google Guide to Slugs


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